Latest In: sales and marketing

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New Salesforce Research: 51% Of Marketers Leverage Gen AI, But Majority Are Still In The Experimentation Phase

ChatGPT celebrated its first birthday on Nov. 30 and, after a meteoric launch, B2B marketers are experimenting with…

Industry News December 12
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From Discord To Harmony: Achieving Sales & Marketing Alignment

From Discord To Harmony: Achieving Sales & Marketing Alignment

As marketers, we're always attracted to the magic of tactics and know-hows. One tactic might appeal to the…

Demanding Views October 27
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Why Sellers Are Still Lost On Buyer Engagement

Why Sellers Are Still Lost On Buyer Engagement

Buyer engagement is most successful when sellers deliver personalized and interactive experiences — but most sales reps are in…

Demanding Views March 6
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RollWorks Integrates With Outreach To Help Enhance ABM Strategies

RollWorks Integrates With Outreach To Help Enhance ABM Strategies

RollWorks, an ABM platform and division of NextRoll, integrated with Outreach.io, a sales execution platform, to help enable more efficient prospecting, engagement…

Industry News October 31
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Building An Immersive Sales Experience

Building An Immersive Sales Experience

Immersive sales is one of the fast-growing trends among sales and marketing leaders today.

Demanding Views August 24
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Demand Spring Welcomes Carlos Hidalgo As CRO

Demand Spring Welcomes Carlos Hidalgo As CRO

Demand Spring, a revenue marketing consultancy, hired Carlos Hidalgo as its first Chief Revenue Officer. In the new…

Industry News June 27
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RevenueBase Gains $6M In Seed Funding To Expand B2B Data Offerings

RevenueBase Gains $6M In Seed Funding To Expand B2B Data Offerings

RevenueBase, a B2B SaaS data solution for sales and marketing teams, raised $6 million in a seed funding…

Industry News April 12
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New ON24 Partner Network Combines Sales & Marketing Solutions

New ON24 Partner Network Combines Sales & Marketing Solutions

ON24, a digital experience platform, released the ON24 Partner Network, featuring more than 40 sales and marketing agencies, solutions…

Industry News March 2
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2021 B2B Sales & Marketing Exchange Returns To Boston

2021 B2B Sales & Marketing Exchange Returns To Boston

Like many other companies, Demand Gen Report (DGR) had to pivot to virtual experiences in 2020 during the lockdown…

Industry News June 11
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The 8 Elements Of A Successful Inside Sales Team

The 8 Elements Of A Successful Inside Sales Team

With 2020 in the rearview mirror, we can breathe a collective sigh of relief — and look at…

Demanding Views May 14
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Uberflip Unveils Sales Assist To Simplify Content Sharing

Uberflip Unveils Sales Assist To Simplify Content Sharing

Uberflip, a digital content experience platform, launched Sales Assist, a sales engagement solution designed to empower sales teams…

Industry News March 26
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Buzzworthy B2B: The Latest News & Trends From February 2021

Buzzworthy B2B: The Latest News & Trends From February 2021

Welcome to Demand Gen Report’s new blog series: Buzzworthy B2B. We’ve spent the past month watching the latest…

Blog March 3
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