Companies over the last year and a half have developed “AI digital workers” to replace headcount to provide faster growth. But the reality is of underwhelming performance and flatlining pipelines.
To help meet the promise of AI, OneShot.ai has released Execution OS—a GTM operating system that blends multi-agent AI, on-demand GTM specialists, and a real-time Analysis Engine to execute go-to-market strategy with zero internal lift. Execution OS turns any GTM task outbound, content, into a managed workflow as its AI scopes the task and orchestrates agent workflows with SDRs, copywriters, designers, analysts deployed to complete the last mile.
“Companies didn’t just want automation—they were promised they could replace humans,” said Gautam Rishi, CEO and co-founder of OneShot.ai in a statement. “But the results never came. We built a platform where AI and humans work in sync to actually execute and deliver results.”
Revenue from Raw Data
Execution OS is designed to create revenue from raw data and is built around two key engines: its Analysis Engine ingests a company’s CRM, sales calls, meeting transcripts, campaigns, and customer interactions to detect what’s working and why, across messaging, personas, and channels. And the Execution Engine uses those insights to drive action: it scopes the work, spins up multi-agent workflows, recruits on-demand human experts, and executes GTM campaigns end-to-end.
It’s already demonstrating its impact for a range of businesses. In one case, after transcribing hundreds of sales calls, OneShot.ai identified a highly resonant message with a specific persona. It sourced new leads with that persona—not in CRM—and enabled human operators to launch real-time outbound within minutes. Similarly, the company noticed a spike in demo bookings from California-based financial firms. The Analysis Engine uncovered a recent regulation change, and the Execution Engine immediately targeted 100+ companies impacted, launching campaigns across email, ads, and cold calls in minutes.
Succes at Capstone
Eli Burstein, President at Capstone said the new Execution OS “changed the game. Since bringing human specialists into the loop, our pipeline has exploded across multiple GTM channels.”
Since launching Execution OS in December, OneShot has added over $250K in new ARR every month and customers are expanding use cases within weeks. “AI gets you 70% of the way there,” said Rishi. “Execution OS gets you all the way—by combining AI with the right humans at the right time.”
Starting with GTM, OneShot.ai is positioning itself as the execution layer for modern B2B companies with plans for expansion.
