Quick Scoop: Terminus released Prospect Engine, a “freemium” data solution designed to uncover unknown, high-quality accounts. The Premium Edition is infused with Bombora intent data to identify intent topics and research spikes, while the Free Edition provides entry-level account discovery information. Key features include human-curated data, a signal-first graph and…

Quick Scoop: DemandLab launched a people-centric revenue attribution solution called Insentric. The new solution is designed to track and measure source, channel and revenue attribution. Insentric is for enterprises that use Adobe Marketo Engage and Salesforce Sales Cloud. Key capabilities include automation, attribution and insights. DemandLab, a global B2B digital…

Qualified, a conversational marketing software, unveiled Qualified GPT, a set of Generative AI product capabilities that are designed to help B2B companies harness the power of AI and engage and convert their website visitors at scale.