BlueWhale Research, a provider of demand generation services for B2B technology organizations, expanded its senior leadership team by appointing John Connell as Chief Product Officer (CPO) and welcoming Kevin Flint to fill the newly created role of General Manager, Agencies & Media Partnerships.
Connell joins BlueWhale with more than two decades of leadership experience in the B2B information industry. As CPO, he will focus on strategic initiatives, which include accelerating growth through data and product innovation, increasing market awareness and generating new value for the marketing and sales professionals in BlueWhale’s business technology vendor customer base.
For his part, Flint possesses a background in directing media strategy, account management and innovation for leading B2B agencies and media companies. In his new role, he will help advance the adoption of BlueWhale’s growing product portfolio.
"We are thrilled to welcome John Connell and Kevin Flint to the company," said James Oberhausen, President & General Manager of BlueWhale Research, in a statement. "Their exceptional leadership and industry expertise align perfectly with our vision for growth and expanded value to customers. We are proud that the durability and positive trajectory of our business has allowed us to invest in our team with these appointments. The future for our company and our customers is very bright."