Brainshark, a sales enablement and readiness software provider, announced a new partnership with Playboox, a sales enablement consultancy and software company.
By joining Brainshark’s partner ecosystem, Playboox adds new consulting services and software capabilities that aim to compliment Brainshark’s solutions for sales training, coaching, content creation and analytics. Together, the companies aim to create a “productivity engine” that can help sales reps improve their skills and accelerate sales success.
“Having scalable and consistent messaging and training is key to sales enablement and, ultimately, closing more deals,” said Daniel Zamudio, Founder and CEO of Playboox, in a statement to Demand Gen Report. “Our partnership with Brainshark gives companies the services and solutions to increase sales readiness — driving each rep to sell like their best salespeople and perform optimally at each stage of the sales process.”
“Effective sales enablement involves a mixture of people, process and technology,” said Chuck Searle, VP of Partnerships and Alliances at Brainshark, in a statement to Demand Gen Report. “Our partnership with Playboox addresses this multi-pronged approach — blending their consulting services and sales process execution solutions with our readiness platform. We share a vision for driving sales success by getting reps to a state of perpetual readiness, so they’re able to maximize each and every buyer conversation.”
