Brightcove Launches Communications Studio To Help Boost Internal Communications Capabilities

Published: February 28, 2023

Brightcove Inc., a streaming technology company, released Brightcove Communications Studio, a video-first solution designed to help HR and communications professionals build deeper relationships with their internal stakeholders.

Brightcove Communications Studio is a customizable solution that seeks to provide a branded and seamless experience to reach and engage stakeholders and create a consumer-centric streaming experience. Specific features include:

  • Video carousels for a highly visual discovery experience and organized collections that internal communications teams can curate to provide a tailored viewing experience for their audiences;
  • Enhanced security and protection features, such as single sign-on, IP restrictions and content protection; and
  • Live, pre-recorded and on-demand content to power internal communications efforts.

Additional features include video management and publishing interface, multilingual support, interactive elements (polls, quizzes, chats), search functionality, automated captioning capabilities for accessibility and analytics and reporting.

“Whether you have a hybrid, in-person or virtual working environment, we have all seen how vital it is to proactively communicate with internal stakeholders regardless of location or language,” said Marty Roberts, SVP of Product Strategy and Marketing for Brightcove, in a statement. “Companies are looking for the most powerful ways to engage, inform, educate and inspire employees, shareholders, franchisees and partners. A video-first strategy for internal communications can be a powerful tool to build and retain stronger connections with all stakeholders globally.”

Get the latest B2B Marketing News & Trends delivered directly to your inbox!
ADVERTISEMENT
ADVERTISEMENT
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
Buyer Insights & Intelligence Series
Strategy & Planning Series