ABM platform Demandbase has expanded its partner ecosystem with seven new strategic integrations, aiming to help its users broaden their tech stack integrations to support their account-based strategies and campaigns.
The expansion includes integration capabilities with Hubspot, PFL, SalesLoft, Outreach, LinkedIn Marketing Solutions, Reachdesk and Sendoso, positioning users to browse and adopt martech solutions that best support their marketing automation, sales engagement, social advertising and direct mail goals and campaigns.
With these new additions, Demandbase One customers are position to connect their tech stack to:
- Generate engagement signals from, and drive actions to HubSpot as well as other leading platforms;
- Launch direct mail campaigns with PFL, Sendoso and Reachdesk;
- Power sales engagement experiences with SalesLoft and Outreach.io; and
- Create or update audiences for LinkedIn ad campaigns.
For more information about Demandbase One, check out our previous coverage.