Consensus, a demo automation platform, integrated its offering with sales engagement platform Outreach to enable pre-sales and sales teams to better align in delivering interactive video demos, automate organic stakeholder discovery and use stakeholder insights to deliver a better buying experience.
Outreach customers can now embed Consensus interactive video demos into Sequences, Templates and Snippets, and see analysis on views, shares and in-app preference selections to guide the buying process and shorten sales cycles. Users of both solutions will have access to the full Consensus library of interactive video demos.
"The combination of Consensus and Outreach helps sellers connect with and deliver a better buying experience for their buyers in all buying stages," said Garin Hess, Founder and CEO of Consensus, in a statement. "A key element of buyer enablement is a reps’ ability to share the right content at the right time. Incorporating demo automation into prospecting and selling efforts builds on existing capabilities in Outreach to reinforce trust with champions and close deals faster."