In a step to make marketing automation “affordable and accessible” to the masses, The Pedowitz Group has announced a new program offering up to $15,000 of free service credit for any customer that buys one of the Eloqua products from the services provider.
"We believe that every marketer should be using technology to increase productivity and drive more revenue," said Jeff Pedowitz, President and CEO. "We have built a huge library of templates and strategic processes that are proven to have an immediate impact on demand generation efforts.” Pedowitz said he expects most clients will use this allocation for building lead scoring and nurturing programs, customizing integration, building personalized emails and landing pages, building multi-touch, multi-channel programs, and training.
"Offering tools to sales and marketing, at no charge, allows them to benefit from our experience and concentrate on what they do best -- create and sell -- instead of spending critical time supporting technology. The technology now supports them and enables them to sell faster," Pedowitz added.
In addition to creating new programs, he said the credit can be used for a Business Process Review, to help set a strategic direction for a sales and marketing organization that is both measurable and actionable. The Pedowitz program moves beyond cost to address the issue of complexity, committing to having new customers fully live in less than one week.
Rob Brewster, SVP of Business Development for Eloqua, pointed out that offers like this from Pedowitz Group are helping customers “achieve sustainable growth," even in this challenging economy. "We believe the combination of our platform and their experience will help more marketing and sales organizations achieve and exceed their revenue goals," Brewster said.
With over 300 implementations on multiple platforms and 8 years of experience, The Pedowitz Group has built best practices and techniques that allow marketing and sales organizations to quickly align and rapidly gain ROI from their investments.