Solution Spotlight

Airtable For Marketing Aims To Streamline Workflows For Increased Growth & Productivity

The Airtable For Marketing solution empowers marketing teams to drive business growth with increased agility, flexibility and scale, creating a single place for marketing teams to streamline content and campaign workflows, move quickly and drive business growth. Back-Of-The-Box Details Airtable For Marketing combines business operational data from multiple sources in…

Pricefx Aims To Improve Sales Pricing Efficiency & Increase Profitability

B2B pricing and SaaS software Pricefx provides flexible price management functions to help users change and test pricing strategies on multiple levels and in real-time for improved efficiency and profitability.

Contentstack Aims To Streamline Content Editing For Improved Productivity

Contentstack is an omnichannel content experience platform that is designed to help streamline the content editing process with a user-friendly user interface (UI) that improves content management and productivity.

KickFire SPARK Tracks Website Traffic For Improved Account-Level Engagement & Attribution

The KickFire SPARK solution from KickFire allows users to create company watchlists that identify when target accounts visit their website to show real-time buying intent. The solution aims to help users better engage at the account-level and find out which campaigns are driving high-traffic value.

LinkedIn Sales Insights Leverages Buyer Data To Help Sales Planning

Data analytics platform LinkedIn Sales Insights allows B2B sales organizations to tap into LinkedIn’s data pool of more than 737 million members to identify potential opportunities, source new accounts and help sellers spend the right time in the right places.

LeadsRx Ecosystem Attribution Aims To Enhance Collaborative Marketing Relationships

The Ecosystem Attribution platform from LeadsRx is designed to map the customer journey and provide attribution analysis across the websites of network owners and partners to improve product and service promotion within an industry ecosystem.

March 8, 2021
Written by Michael Rodriguez

Lob Confidence Score Aims To Improve Direct Mail Targeting & Efficiency

Direct mail software provider Lob uses its Confidence Score API feature to help companies improve their direct mail and address verification capabilities, broadening campaign audiences without increasing return-to-sender accounts.