Latest In: Optimizely

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3 Ways To Reduce Customer Acquisition Cost In A Recession

3 Ways To Reduce Customer Acquisition Cost In A Recession

With economic volatility comes renewed conversations about where to cut costs, and if past recessions have taught us…

Demanding Views April 27
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Optimizely Launches Integrated B2B Commerce & Content Cloud Solution

Optimizely Launches Integrated B2B Commerce & Content Cloud Solution

Optimizely, a digital experience platform (DXP), launched an integrated version of its B2B Commerce Cloud and Content Cloud products to help brands…

Industry News December 22
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Optimizely Acquires Zaius To Improve Digital Experience Creation

Optimizely Acquires Zaius To Improve Digital Experience Creation

Optimizely, a digital experience platform (DXP) formerly known as Episerver, acquired customer data platform Zaius to provide customer…

Industry News March 22
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Episerver Rebrands To Optimizely Following Acquisition

Episerver Rebrands To Optimizely Following Acquisition

Digital experience company Episerver has announced its rebrand to Optimizely after acquiring the delivery and experimentation software provider last…

Industry News January 28
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Episerver Acquires Optimizely To Improve Digital Experiences

Episerver Acquires Optimizely To Improve Digital Experiences

Digital experience company Episerver has acquired delivery and experimentation software provider Optimizely, aiming to help users improve their…

Industry News October 23
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Optimizely Launches New Performance Edge Tool Designed To Streamline Web Testing

Optimizely Launches New Performance Edge Tool Designed To Streamline Web Testing

Optimizely's Performance Edge, powered by Cloudflare Workers, is designed to provide the fast web experiments by moving key…

Solution Spotlight January 22
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Optimizely And Salesforce Partner For First-Ever Integration

Optimizely And Salesforce Partner For First-Ever Integration

Optimizely is partnering with Salesforce for an integration that would provide a complete view of data and measure the…

Industry News November 21
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Source: Contentful

Contentful Integrates Optimizely Tool For Simplified Content Experimentation

Contentful, an enterprise back-end CMS platform, unveiled an integration with customer experience optimization company Optimizely. The integration aims…

Solution Spotlight October 14
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Optimizely Launches Adaptive Audiences Tool To Create Personalized Experiences With Machine Learning

Optimizely Launches Adaptive Audiences Tool To Create Personalized Experiences With Machine Learning

Optimizely, a digital experimentation platform, has released Adaptive Audiences, a new tool positioned to use machine learning to…

Industry News September 12
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Optimizely Launches New Program Management Capabilities

Optimizely Launches New Program Management Capabilities

Program Management is a new set of capabilities for the Optimizely X platform that are designed to help…

Solution Spotlight October 20
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Optimizely Taps Former Birst CMO To Lead Global Marketing Efforts

Optimizely Taps Former Birst CMO To Lead Global Marketing Efforts

Optimizely, a customer experience optimization software, announced it has hired Carl Tsukahara as CMO. He will be responsible…

Industry News September 7
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Optimizely Adds Personalization Tool To Tailor Web And Mobile Experiences

Optimizely Adds Personalization Tool To Tailor Web And Mobile Experiences

Optimizely has added personalization capabilities to its Optimizely Experience Optimization Platform designed to help marketers tailor customers’ mobile…

Industry News June 18
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