Infographics
Social Media Strategy For Lead Generation
Eighty-three percent of B2B marketers use social media to increase their brand exposure, while 69%…
How To Connect Your Pay-Per-Click Leads To Offline Sales
It may be difficult to tie digital marketing initiatives, such as display advertising, to the…
The Four Pillars Of Inbound Marketing No One Ever Taught You
B2B companies are aware that inbound marketing is a staple in today's B2B marketplace; however,…
Benefits Of An Account-Based Automation Approach
B2B marketers want to focus on the accounts that matter, but this can be difficult…
An Illustration Of What Characterizes Good Content
Instead of interrupting prospects during their buying experience, content must be interesting to the point…
The A To Z Checklist Of Content Marketing
Ninety-one percent of B2B marketers practice some form of content marketing, so it's crucial to…
15 Noteworthy Statistics About B2B Marketing Automation
B2B companies are realizing the true value of marketing automation platforms (MAPs); over half (53%)…
Satisfying B2B Buyers’ Growing Appetite For Content
Research shows that more than 80% of B2B buyers review three or more pieces of…
Three Steps To Increase Content And Leads On A Budget
Content marketers often grapple with the dual challenges of lack of budget and lack of…
What B2B Marketers Can Learn From Netflix
For B2B marketers that need to convert buyer attention into deeper content engagement, there are many…
Here’s Why Your Sales Team Should Invest More Time on Content Marketing
B2B marketers are well aware of the value of content marketing. However, salespeople need to…
Tapping Your Content For The Bottom Of The Funnel
B2B marketers are seeing their job roles expand beyond lead generation to sales enablement, which…
