COVID-19 Update

The Overlooked Ad Channel: How Your Employee Emails Could Drive Targeted, Personalized Ads To Your Dream Accounts

Employee-sent email messages represent an existing overlooked ad channel that can be unlocked using the signature line at the bottom of message. Success, however, is not simply a matter of telling all employees what to copy and paste into the signature of their outgoing emails.

This interactive white paper spotlights:

    • Email signature marketing by the numbers;
    • Why employee email works as an ad channel;
    • Old-school vs. new-school email signature marketing tactics;
    • How you can use email signatures to market; and
    • Results and attribution.

Check out the interactive white paper now!

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