Resources
Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!
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Accelerate Demand & Enhance Customer Experience Through Personalized Engagement
Aired On: Sept. 14, 2021 @ 2 PM ET / 11 AM PT Most sales…
2021 State Of Growth Marketing: Organizations Relying On Data, CX To Reconfigure Pricing, Identify Strongest Lead Gen Channels & Reduce Churn
To find marketing success in today’s digital-first world, organizations must focus on analyzing available data…
The Rise Of The Front-Line Marketer In Our New Digital Selling Reality
We live in the experience era, in which B2B marketing teams need to deliver the…
How To Personalize Your Messaging To Increase Sales And Create Loyal Customers
With 55% of buyers preferring to interact with content that is tailored specifically for them,…
2021 State Of Integrated Marketing: Data Optimization Becoming A Priority To Fuel Account-Based Experiences, Personalized Content & Cross-Channel Messaging
With B2B buyers demanding more personalized interactions with brands that recognize them across channels, marketing…
12 B2B Marketing Intelligence Insights They Don’t Want You To Know
Although B2B marketers are focused on adopting more data-driven strategies, there are still some common…
What’s Working In Direct Mail: Building Deeper Connections & Personalizing Outreach With Multichannel Campaigns, Sustainable Elements & Charitable Components
Direct mail is the gift that keeps on giving — literally. With 68% of recipients…
When Designing A CTA, Pay Attention To…
An effective call to action (CTA) results in higher conversion rates and/or generates new leads…
CXO Conversations: Hubb CEO Shares Best Practices To Successfully Capitalize On Hybrid Event Success
Welcome back to Demand Gen Report’s CXO Conversations, a video interview seriesthat provides our audience…
Developing Video Campaigns To Engage Key Prospects At Every Stage Of Their Journey
Regardless of the type of content you create, it won’t get the job done if…
Get To The Heart Of Your Ideal Audience
Targeted content is essential for helping B2B organizations reach their target audience, as 62% of…
2021 Killer Content Awards: B2B Brands Dominating The New Marketing Metaverse
Marketing teams and content creators leveled up their approach to campaign strategy, creative and execution.…
