Resources
Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!
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9 Amazing Tips: How To Create SEO Friendly Content
With websites proving to be the second most popular source to generating buyer interest, it's…
CXO Conversations: Aventri CEO Jim Sharpe Outlines The Future Of Event Marketing
Welcome back to Demand Gen Report’s CXO Conversations, a video interview series that provides our…
Key Statistics Emphasizing The Significance Of Digital Advertising
Digital advertising is critical for engaging B2B buyers, as 56% of buyers cite web searches…
Partnerships As A Growth Channel: What The Fastest Growing SaaS Companies Have Already Figured Out
To drive greater awareness of their offerings, especially among undeclared or undetected prospects, B2B marketers…
2021 B2B Buyers Survey: As Buying Committees Expand, Unique Patterns Emerge Among Different Stakeholders
As we mark the 12th anniversary of Demand Gen Report’s B2B Buyers Survey, it is…
Why SEO And Google Are Important For Brands
As search engines begin moving away from third-party cookies, B2B marketers need to find new…
CXO Conversations: Jen Spencer Discusses The Collision Of RevOps & Inbound Marketing
Welcome back to Demand Gen Report’s CXO Conversations, a video interview series that provides our…
How SEO Is Changing For B2B Marketers: How To Get Found Online
With more buyers taking the time to research before interacting with B2B brands, marketers are…
2021 State Of Marketing Technology: B2B Orgs & Vendors Focus On Integrating Martech Solutions To Enhance Workflows, Automate Personalization Efforts & Augment Data-Based GTM Strategies
As the B2B martech landscape continues to grow, the industry is no longer waiting around…
How Effective Is Email Marketing For B2B Companies
With Hubspot research indicating that 80% of companies believe email is the best channel for…
5 Ways First-Party Intent Data Can Power ABM Success
Most B2B marketers’ arsenals rely on third-party intent data, but the growing privacy restrictions affecting…
Why B2B Companies Need To Focus On Webinar Marketing
With research from ON24 showing that 75% of marketers can extend their marketing outreach through…
