Resources
Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!
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How Bad Data Hurts B2B Companies
Bad data can hinder the effectiveness of marketing strategies and fail to deliver accurate insights…
6 Proven Methods To Drive B2B Demand With Better Business Data
Successful demand generation strategies are dependent on actionable data. This E-book examines how recent innovations…
CXO Conversations: Uberflip CMO Randy Frisch Dishes On Personalizing The Content Experience For Current Times
Welcome back to Demand Gen Report’s CXO Conversations, a new video interview series that will…
2020 Lead Nurturing Survey Report
Despite Challenges, Marketers Take A More Personal Approach To Lead Nurturing & Segmentation With Multichannel…
B2B vs. B2C Customer Support
As more B2B companies take cues from B2C customer support practices, B2B marketers can become…
B2B Innovator Awards Nominations Are Now Open
For the fourth year in a row, Demand Gen Report will spotlight a new class…
What’s Working In Virtual Events:B2B Orgs Enhance Digital Experiences With Videos, Interactive Networking & Tech To Mimic In-Person Engagement
It’s no secret that COVID-19 has changed demand generation. The B2B sector has had to…
Enterprise ABM: Simplify Complexity & Optimize Performance
Aired On: September 30, 2020 @ 2 PM ET / 11 AM PT What’s Working…
B2B E-commerce Trends 2020
This infographic from Magneto highlights nine current trends marketing and sales teams need to know…
Content Syndication 2.0: Leveraging Intent Data To Increase Pipeline
Content syndication — the practice of publishing your organization’s content, such as blog posts, white…
CXO Conversations: Casted CEO Lindsay Tjepkema Makes A Case For B2B Podcasting
This month, Demand Gen Report launched a new video interview series that will provide our audience with…
2020 State Of Database Quality & Accuracy Report: B2B Marketers Ramp Up Investments In Tools & Tactics To Augment & Automate Their Contact Acquisition Strategies
As most B2B brands have been forced to go all-in with digital marketing and sales…