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Resources

Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!

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AI-Fueled Lookalike Modeling: An Enterprise Guide To Self-Tuning Campaigns

AI-Fueled Lookalike Modeling: An Enterprise Guide To Self-Tuning Campaigns

Gartner’s Innovation Insight: Artificial Intelligence Will Transform Marketing report predicts that in the next several…

6 Easy Steps To Kickstart A Killer CXM Program

6 Easy Steps To Kickstart A Killer CXM Program

“The customer is always right!” Right? Maybe not. But now that customers can interact with…

2019 Demand Generation Benchmark Survey Report

2019 Demand Generation Benchmark Survey Report

Growing Investment Into Revenue Creation Fuels Adoption Of New Tactics & Tech For Campaign Analysis,…

B2B Marketing In 2019: Trend Barometer

B2B Marketing In 2019: Trend Barometer

This infographic from Spiceworks analyzes which B2B trends are all the rage amongst modern marketers,…

Are We Doing This? 10 B2B Marketing Trends To Watch In 2019

Are We Doing This? 10 B2B Marketing Trends To Watch In 2019

What strategies, tactics and technology will B2B marketers be exploring in 2019? This report features…

Six Tell-Tale Signs Of A Great Marketing Writer

Six Tell-Tale Signs Of A Great Marketing Writer

A solid content marketing strategy is reliant upon skillful, creative writers. This infographic from Brafton…

Six Steps To Data Quality In Marketing Automation

Six Steps To Data Quality In Marketing Automation

Seventy-four percent of B2B companies do not have a sophisticated approach to data quality, according…

Maximize Your Trade Show ROI With Conversational AI

Maximize Your Trade Show ROI With Conversational AI

Accounting for nearly one-quarter of all planned meetings in the United States, trade shows are…

2019 Marketing Automation Outlook Guide

2019 Marketing Automation Outlook Guide

Practitioners & Experts Share Predictions For Avoiding The Tech Rabbit Hole In 2019 & Focusing…

Email Statistics By The Numbers

Email Statistics By The Numbers

This infographic from MailPoet details key email marketing statistics, such as the average office worker…

ABM Learnings And Best Practices: The NEW Clear And Complete Guide To Account-Based Marketing

ABM Learnings And Best Practices: The NEW Clear And Complete Guide To Account-Based Marketing

Aired live on January 24th @ 2 PM ET / 11 AM PT In 2019,…

Your No-Fear Guide To Scaling Personalized Content For ABM

Your No-Fear Guide To Scaling Personalized Content For ABM

While a lot has been solved for on the planning, segmentation, alignment and results fronts,…

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