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Web Seminars

Managing Your Team to Higher Quotas with Social Selling

Over 45% of organizations have set higher sales quotas in 2011 as compared to 2010. To achieve the higher quotas, successful sales leaders are focusing on increasing the productivity of their existing teams, innovative use of social media, and better sales and marketing alignment. Concur, the market-leader in on-demand expense management solution and one of the fastest growing software companies,…

Dirty Data’s Effect on ROI and Five Ways to Fix it Today

Register to Uncover the ugly truth of the cost of dirty data on your organization Tuesday, March 15, 2011 2:00 PM - 3:00 PM EST E-marketing should lead to greater intelligence on prospects, right? The opposite has proven true as companies become overwhelmed with data sources and struggle to keep contact databases accurate and up-to-date.Join ZoomInfo and DemandGen Report as…

Marketing Automation: Getting It Right The First Time

Insights From Industry Leading Experts On How To Build A Successful Demand Generation Strategy This online roundtable features the top thought-leaders in the demand generation industry sharing insights on the steps companies large and small can take in the early stages of a marketing automation rollout in order to achieve long-term success. Roundtable Participants: Jeff Pedowitz, President, The Pedowitz Group…

Content's Role in Real-Time Marketing

Featuring Monique Reece, Author of the new Book “Real-Time Marketing for Business Growth: How to Use Social Media, Measure Marketing and Create a Culture of Execution” In this fast-paced one-hour webinar, renowned business strategist, author and educator, Monique Reece, will address how the impact of content marketing can be maximized using her unique P.R.A.I.S.E. methodology (Purpose, Research, Analyze, Implement, Strategize,…

3 Essential Phases To Build Bi-Directional Dialogue Between Prospects & Vendors

Backed by the right combination of people, process and technology, today’s sophisticated BtoB marketers are engaging in conversations with their buyers. However, conversational marketing is not simple, as it demands deep dives into identifying who the prospect is; defining their role within their organization; and looking for clues from past successful conversations on how to convert more prospects into customers.…

Walk Before You Run with Marketing Automation: 5 Baby-Steps to Lead Nurturing Success

Marketers are increasingly understanding the importance of migrating from a “One Size Fits All” mentality to a “behaviorally targeted” approach to marketing. But jumping into Marketing Automation and Lead Nurturing can be a tough terrain to navigate. This webinar will provide a roadmap for taking the necessary baby steps to success.. When: ON-DEMAND Webinar Slide Deck:

Improving Prospect Engagement: Using Social Media & Interactive Tools To Build Community Marketing

The rules of engagement for demand generation are changing. Prospects are now more dependent on a collaborative process when they choose a solution provider. Given these new dynamics, marketers are finding greater success with tools and platforms that enable sharing of content in real-time and in convenient and easy-to-access environments. Is your company tapping into the power of community marketing…