Aired On: August 25, 2021 @ 2 PM ET / 11 AM PT
This webcast will debut exclusive new research from Demand Gen Report, which surveyed hundreds of leaders in marketing ops, sales ops, RevOps and Demand gen roles. The research highlights interesting gaps impacting the ability of Ops teams to deliver on many core functions, including:
- Lead routing;
- Lead scoring;
- Account prioritization;
- Campaign attribution; and
- Lead-to-account matching.
View the webcast on-demand to find out what’s keeping these experienced Ops leaders up at night, and what their biggest challenges are in executing core pipeline goals like segmentation and ABM execution.
Speaker(s)
Andrew Gaffney
Demand Gen Report
Allen Pogorzelski
Openprise
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