3 B2B Sales and Marketing Trends Reshaping Buyer Demand
Integration of AI across channels. Purpose-Built Enterprise LLMs. Demand for personalized content. A questionable first quarter start to…
Demanding Views May 2
Latest In: B2B sales
Harnessing AI: Transforming Sales Forecasting for Greater Accuracy and Strategic Action
In today’s rapidly evolving business landscape, the ability to accurately forecast sales is more critical than ever. Yet,…
Demanding Views March 14
The Top 5 Most Important Topics To B2B Marketers
Staying ahead in B2B sales and marketing requires keeping up with the latest trends and strategies, but finding…
Feature December 31
Corporate Visions Updates Customer Conversation Courses
Corporate Visions, a marketing and sales messaging, content and skills training company, announced that it will enhance two…
Industry News October 11
SugarCRM Implements Sentiment Analysis Tool To Capture Intent Insights Across Buyer Journeys
SugarCRM enhanced its SugarPredict platform's AI capabilities with Sentiment Analysis, a feature designed to help users understand their…
Solution Spotlight October 11
Gartner Research: 58% Of Sales Reps Require Coaching To Better Sell In A Virtual Environment
With B2B selling taking on an entirely virtual identity, many organizations have turned to digital marketplaces to drive…
Industry News March 19
PROS Appoints Former Oracle Exec As SVP Of Global B2B Sales
PROS, a provider of AI-powered solutions, hired Sherry Lautenbach as its new SVP of Global B2B Sales. In…
Industry News January 13
Qualified Aims To Help Identify Target Accounts Via Website Traffic
Conversational marketing platform Qualified is designed to help users analyze their website traffic and engagement, helping them identify…
Solution Spotlight December 15
Templafy Acquires Napp To Enhance Document Workflows
Templafy, a document creation and automation platform, has acquired the B2B sales enablement platform Napp, and plans to…
Industry News May 18
Exclusive Q&A With Messenger: Will Chat Apps Be the ‘New Norm’ In B2B?
Messaging apps such as WhatsApp, Messenger from Facebook and Google Hangouts are common tools to use to connect…
Industry News March 18
New Video Series Spotlights Female Pioneers In B2B Sales
VanillaSoft, a sales engagement software provider for inside sales, has launched a new series in recognition of International…
Industry News March 10
The Evolution Of Inside Sales: How Tech And Behavioral Data Help Boost Buyer Engagement
Technology advances and shifting buyer preferences are elevating the inside sales role within B2B organizations, enabling reps to…
Industry News July 13
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
