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Behind the Marketing PFL timetrade
TimeTrade CMO Discusses Direct Mail Campaign That Generated $6M In Pipeline

TimeTrade CMO Discusses Direct Mail Campaign That Generated $6M In Pipeline

Welcome to my new blog series, "Behind the Marketing," which is inspired by the classic VH1 series, "Behind the Music," but…

Blog September 5
Podcast: Exclusive Interview: Drift VP Of Marketing Shares In-Depth Look At New Product Offerings, SiftRock Acquisition

Podcast: Exclusive Interview: Drift VP Of Marketing Shares In-Depth Look At New Product Offerings, SiftRock Acquisition

In an exclusive interview with Demand Gen Report’s Andrew Gaffney, Drift’s VP of Marketing, Dave Gerhardt, gave the…

Blog September 4
B2B buyer survey buyer journey buying behavior Sales Enablement
B2B Buying Journeys May Stretch 12 Months Or Beyond, But Most Key Decisions Are Made In The First 90 Days

B2B Buying Journeys May Stretch 12 Months Or Beyond, But Most Key Decisions Are Made In The First 90 Days

We recently wrapped up our seventh annual B2B Buyers Survey, and, as always, were intrigued to hear straight…

Blog August 29
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