Terminus/Salesforce Pardot Integration Leverages Engagement Data To Improve Revenue Strategies
ABM platform Terminus has integrated with Salesforce Pardot to create an integration that allows B2B orgs to combine…
Solution Spotlight October 19
Latest In: Salesforce Pardot
Salesforce Executive Talks Demand Gen Evolution, Top Channels
In an exclusive interview with Demand Gen Report, Nate Skinner, VP of Marketing for Salesforce Pardot, shares his…
Demanding Views April 15
New Research: Only 18% Of Marketers Currently Using AI Solutions
AI adoption is on the rise as more use cases in the B2B marketplace highlight the benefits of…
Industry News April 4
10 Lessons Learned at B2BMX 2026: Elevating Your B2B Marketing Strategy
B2BMX 2026 offered a wealth of insights and strategies for B2B marketers to navigate the ever-evolving marketing landscape.…
Blog March 17
Five Ways Artificial Intelligence Is Transforming B2B Marketing
Over the last few years, B2B marketers have begun turning to artificial intelligence (AI) to improve the effectiveness…
Demanding Views December 13
Valpak Automates Retargeting Initiatives, Generates $1.2M In Efforts
Valpak Direct Marketing Systems, a direct marketing company owned and operated by Cox Target Media, used Salesforce Pardot…
Case Studies July 13
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
