TechTarget Partners With G2 To Help Provide B2B Technology Buyers With Decision Support Content
TechTarget, Inc., a provider of B2B technology purchase intent data and marketing services, partnered with B2B software review…
Industry News February 12
Latest In: data strategy
HubSpot To Acquire B2B Intelligence Provider Clearbit
HubSpot entered into a definitive agreement to acquire B2B data provider Clearbit. Through the acquisition, HubSpot plans to bring…
Industry News November 2
Banzai Launches Certified Partner Program
Banzai.io, a marketing technology company that provides data-driven marketing and sales solutions, released its Certified Partner Program, which serves…
Industry News August 15
10 Lessons Learned at B2BMX 2026: Elevating Your B2B Marketing Strategy
B2BMX 2026 offered a wealth of insights and strategies for B2B marketers to navigate the ever-evolving marketing landscape.…
Blog March 17
#SPS21 Recap: Harnessing The Power Of Cross-Channel Strategies, ABM & Intent Data For 2022 Success
2022 will be here before B2B knows it — a simultaneously scary and exciting thought. As the industry…
Industry News November 9
How To Fine-Tune Your Data Strategies With Webinars
The devil's in the details — or in marketing's case, the devil's in the data. Almost every B2B…
Blog August 8
True Influence Appoints Chief Data Officer To Oversee Data Strategy & Product Implementations
True Influence, an intent monitoring and demand generation solutions provider, named Ray Estevez as its new Chief Data…
Industry News May 24
Data, Content And ABM Experimentation Helping B2B Marketers Perfect Their Demand Plan For 2019
To create the perfect demand plan for 2019, B2B organizations must identify what channels, content and other tactics…
Industry News November 7
Bad Data-Driven Marketing? Fix Your Layer Cake
Most marketers feel pressure to focus on data. But without a real strategy, they wind up staring at…
Demanding Views October 19
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
