Salesforce to Acquire Fin to Boost AI Capabilities
Key Takeaways Salesforce is acquiring Fin for about $3.6 billion to strengthen its AI-powered customer service capabilities and…
News Brief June 23
Latest In: automation
Xactly Launches Fleet of Agents for Revenue Planning, Compensation
Key Takeaways: Xactly’s Fleet of Agents and Intelligence Studio helps revenue teams automate manual work across planning, compensation,…
News Brief May 25
Companies Are Adjusting Incentive Compensation Faster Than Ever: CaptivateIQ
Key Takeaways: 82% of companies use formal software for incentive compensation, but only 33% have automated processes. AI…
News Brief April 16
B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page
Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…
Blog May 11
Model Context Protocol is the Connection AI is Missing in GTM
Artificial intelligence (AI) is redefining how B2B go-to-market (GTM) organizations connect with customers and drive growth. Automation has…
Demanding Views February 13
Madison Logic Survey: Detailing The Marriage of AI and Human Touch in Marketing
The priorities of B2B marketers in the coming year will be a combination of prioritizing customer loyalty and…
Feature January 22
Demand Gen Report 2026 Trends: Omnisend’s Evaldas Mockus
Four Top Marketing Trends for 2026 By the end of 2026, it’s predicted that people will send and…
Demanding Views January 14
Demand Gen Report 2026 Trends: ContinuumGlobal’s Marie Aiello
The Year Human Intelligence Becomes the Marketer’s True AI Advantage For all the talk about artificial intelligence (AI)…
Demanding Views January 7
How Smarter Revenue Strategies Enhance Customer Satisfaction: A Q&A with Conga’s Chris Bishop
Conga research shows a stark truth for revenue leaders and their teams: inefficiencies in revenue operations are more…
Feature July 16
Survey: Marketing Leaders Prioritize Personalization, Automation for Website Updates
What’s driving the next wave of website experience? It should come as no surprise that automation and personalization…
News Brief February 4
LocaliQ Helps Automate Cumbersome Lead Management Processes
LocaliQ, the digital marketing solutions business of Gannett Co., Inc., has launched Dash by LocaliQ, a SaaS lead…
Industry News January 30
SOCi Genius Aims To Streamline Brand Engagements Across Company Locations
SOCi is a CoMarketing Cloud platform for multi-location enterprises that aims to empower businesses to automate and scale…
Solution Spotlight December 19
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