Rise In Multi-Touch Attribution Fueled By ABM, Data Convergence
For many of today's B2B marketers, success is no longer measured by generating leads at the top of…
Industry News June 15
Latest In: Industry News
Study: Honing Data Skills A Low Priority For B2B Marketing Teams
Recent findings from a study conducted by Openprise, a data automation solution provider, show that there is disparity…
Industry News June 14
Microsoft To Buy LinkedIn For $26.2 Billion
Microsoft announced a deal to acquire LinkedIn for $196 per share. The all-cash transaction is valued at $26.2…
Industry News June 13
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
