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Latest In: Industry News

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Webinar: Putting The Right Content Strategies, Technologies And Teams In Place To Tell A Compelling Story

Content marketing has become a primary tactic for many marketers, and with good reason. Nearly three quarters (70%)…

Industry News March 27
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Sources: IBM-Silverpop Acquisition Imminent

IBM Corp. is reportedly in acquisition talks with Silverpop and a deal is imminent, according to multiple sources.…

Industry News March 26
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Successful Predictive Lead Scoring Requires Rich Data

Lead scoring is not a new practice. According to the 2014 B2B Buyer Behavior Survey conducted by Demand…

Industry News March 25
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