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Latest In: buyer experience

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Social Video Advertising content man influencer with megaphone promoting products in vertical video social media app. Businesses use this trend to effectively reach target audiences and boost sales

How B2B Marketers Can Break Through with Influencers, Client Success Stories and Captions in 2025

The U.S. digital advertising is projected to reach $300 billion by 2028, according to Emarketer. Although B2B buyers…

Feature February 19
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Salesloft Acquires Drift To Expand AI-Powered Revenue Orchestration Platform

Salesloft, an AI-powered revenue orchestration platform, acquired buyer experience and conversational AI company Drift to help bridge the gap…

Industry News February 14
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Reaching Audiences Amidst The Digital Clutter: A Nonprofit’s Direct Mail Journey

We're living in a time where digital marketing messages constantly flood our inboxes and social media feeds, which…

Demanding Views January 5
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Folloze Announces GeneratorAI To Help Unlock Personalized Buyer Experiences At Scale

Folloze Announces GeneratorAI To Help Unlock Personalized Buyer Experiences At Scale

Folloze, a no-code B2B buyer experience platform, released Folloze GeneratorAI, a content engine that seeks to enable marketers…

Industry News December 14
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How To Gain Alignment Across A Diverse Buying Committee

How To Gain Alignment Across A Diverse Buying Committee

Selling high-value deals in the B2B world today involves engaging with a buying committee rather than an individual.…

Demanding Views December 1
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Folloze Integrates With Outreach To Help Power ‘Advanced' Orchestration

Folloze Integrates With Outreach To Help Power ‘Advanced’ Orchestration

Folloze, a no-code B2B buyer experience (BX) platform, released Folloze plus Outreach, a new integration that connects the…

Industry News June 1
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Folloze Debuts ChatGPT-Powered AI Personalization Platform

Folloze Debuts ChatGPT-Powered AI Personalization Platform

Folloze, a no-code B2B buyer experience platform, launched Folloze AI, a content recommendation and buyer insight engine designed to…

Industry News February 28
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How Walker & Dunlop Launched A Webcast & Generated 1500 Registrations In 1 Week

How Walker & Dunlop Launched A Webcast & Generated 1500 Registrations In 1 Week

Walker & Dunlop is an organization that finances commercial real estate properties. The company's SVP of marketing, Chris…

Case Studies September 27
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Folloze Buyer Experience 3.0 Aims To Level The Digital Playing Field

Folloze Buyer Experience 3.0 Aims To Level The Digital Playing Field

Folloze, a B2B buyer experience platform, launched its Folloze Buyer Experience Platform 3.0. This version aims to unlock…

Solution Spotlight August 22
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Folloze Launches Next Generation Of Buyer Experience Platform

Folloze Launches Next Generation Of Buyer Experience Platform

Folloze, a B2B buyer experience platform, released its Buyer Experience Platform 3.0, which includes a new experience engine…

Industry News June 8
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Birdeye Messaging Aims To Create Seamless Buyer Experiences Through Text Messages

Birdeye Messaging Aims To Create Seamless Buyer Experiences Through Text Messages

Birdeye Messaging, from all-in-one customer experience platform Birdeye, is designed to help users attract, convert and engage customers…

Solution Spotlight August 30
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Drift & SalesLoft Form Partnership To Strengthen Sales Enablement

Drift & SalesLoft Form Partnership To Strengthen Sales Enablement

Revenue acceleration platform Drift partnered with SalesLoft, a sales engagement provider, to equip sellers for hyper-personalized communication with…

Industry News August 16
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