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Latest In: data

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YesPath Introduces A Data-Centric Approach To Account-Based Marketing

YesPath Introduces A Data-Centric Approach To Account-Based Marketing

YesPath is an account-based marketing platform designed to help sales and marketing teams build relationships with targeted accounts…

Solution Spotlight April 19
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Will 2016 Be The Death Of Predictive Analytics As We Know It?

Will 2016 Be The Death Of Predictive Analytics As We Know It?

Despite sinking billions into marketing automation and other marking technology, only 7% of B2B marketers are seeing ROI…

Blog January 18
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Badgeville Unveils Gamification Tool For Adobe Marketing Cloud

Badgeville, a provider of gamification and behavior management platforms, has launched Badgeville for Adobe Cloud, a solution which…

Industry News March 8
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