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Latest In: go-to-market strategies

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Visual of an automated digital marketing funnel powered by ai for optimizing customer journeys and conversions

As B2B Vendors Face Tighter Budgets and Tougher Competition, Data-Driven, Multichannel Prospecting Strategies Come to the Forefront

Research has often cited that B2B buying cycles are longer and more complex, but marketing and sales teams…

Feature March 5
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Video Sales Agent from Vidyard helps automate the creation and delivery of personalized videos that facilitate the buying journey.

Vidyard Automates the Creation and Delivery of Personalized Sales Videos

Vidyard a video messaging and asynchronous communications platform, has launched an agentic solution that creates and distributes personalized…

News Brief February 10
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3 Steps to Shorten the Sales Cycle with Persona-Driven Marketing

By Mike Gospe, Co-Founder & Principal, KickStart Alliance We are victims of our own desire to sell to…

Demanding Views June 29
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