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Latest In: lead nurturing

Adam Blitzer B2B B2B marketing Demand Gen Report Eric Tobias exacttarget iGoDigital lead nurturing marketing automation Pardot Rob Brosnan SaaS SaaS marketing automation Scott Dorsey web analytics
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ExactTarget Acquires Pardot And iGoDigital

ExactTarget yesterday announced plans to acquire marketing automation solution provider Pardot and e-commerce personalization solution provider iGoDigital. ExactTarget…

Industry News October 12
b2b marketer Cadence Demand Gen Report demand generation Elle Woulfe Eloqya email marketing Focus Research Hubspot Jessica Meher KickStart Alliance lead generation lead nurturing Lead scoring marketing automation marketing campaign marketing funnel Melissa Miller Mike Gospe multi-channel marketing SEO The Marketing High Ground

Finding The Right Cadence Formula: The Secret Ingredient To Successful Marketing Campaigns

It's no secret that marketing automation is a high-growth industry. Yet it's also clear that many B2B marketers…

Industry News August 20
Aberdeen Group B2B marketing content marketing Demand Gen Report demand generation Julie Zadow lead gen lead nurturing marketing automation sales and marketing integration
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Are You Content With Your Content?

By Julie Zadow, Marketing VP, Aberdeen Group I've been thinking about the adage that everything old becomes new…

Demanding Views August 13
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