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Latest In: Marketing and Sales

Andrew Davies idio lead handoff Marketing and Sales marketing and sales alignment
Mind The Gap: 5 Ways To Avoid A Lead Handoff Disaster

Mind The Gap: 5 Ways To Avoid A Lead Handoff Disaster

Sales and marketing alignment remains a hot topic. For many B2B CEOs, it will likely rank among their…

Demanding Views May 27
BtoB companies Dan McDade lead management Marketing and Sales multi-media multi-sales multi-touch PointClear LLC
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Minding The Don’ts Of Automation: 6 Faster, More Expensive Ways to Waste Marketing & Sales Investments

By Dan McDade, President and CEO, PointClear LLC  A marketing and sales highlight, this year is the well-documented…

Industry News November 29
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Radically Optimize Lead  Generation and  Lead Nurturing Efforts

Radically Optimize Lead Generation and Lead Nurturing Efforts

By Jill Konrath, Author, “Selling to Big Companies” It's imperative to begin with a common definition of a…

Demanding Views May 19
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