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Latest In: marketing automation

convergence CRM CRM integration integration Lead Quality marketing automation
B2B Marketers Focus On CRM Integration To Improve Lead Quality And Visibility

B2B Marketers Focus On CRM Integration To Improve Lead Quality And Visibility

As B2B organizations aim to strengthen the relationship between sales and marketing teams, they are also working toward…

Industry News July 22
buyer personas Cintell marketing automation
5 Problems Buyer Personas Can Solve In The Age Of Modern Marketing

5 Problems Buyer Personas Can Solve In The Age Of Modern Marketing

The concept of a buyer persona in the business world is nothing new. In fact, it originated in…

Demanding Views July 14
Bronto Software email marketing platform marketing automation mergers & acquisitions NetSuite
NetSuite Completes Acquisition of Bronto Software

NetSuite Completes Acquisition of Bronto Software

NetSuite has completed its acquisition of Bronto Software, an email marketing company, for a reported $200 million. The…

Industry News June 11
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