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FunnelCake’s Lead-To-Revenue Management Solution Aims To Bridge Marketing, Sales Gap

FunnelCake’s Lead-To-Revenue Management Solution Aims To Bridge Marketing, Sales Gap

FunnelCake's lead-to-revenue management system is designed to unify lead and opportunity data from Salesforce to deliver actionable, full-funnel…

Solution Spotlight December 14
Allison Snow B2B CenturyLink Customer Advocacy customer success Elixiter Forrester Kate Cindric Federhar Kelvin Gee Kevin Joyce marketing maturity measurement metrics Oracle Pedowitz Group Pipeline revenue velocity
Pipeline Velocity Measurement Becomes Next Stage Of Maturity, Revenue Growth

Pipeline Velocity Measurement Becomes Next Stage Of Maturity, Revenue Growth

The pressure is on — marketers are becoming more responsible for driving revenue. In fact, Forrester research shows…

Industry News October 10
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SiriusDecisions Debuts New Matrix To Help B2B Companies Accelerate AI Applications For ‘High-Def View' Of Audiences

SiriusDecisions Debuts New Matrix To Help B2B Companies Accelerate AI Applications For ‘High-Def View’ Of Audiences

Despite the buzz around artificial intelligence (AI), many B2B organizations have been slow to adopt and deploy AI-powered…

Industry News May 9
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