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3 Sales Metrics Marketing Should Own

3 Sales Metrics Marketing Should Own

I'm the type of person who measures everything. I know how many proposals I convert to revenue. I…

Demanding Views June 7
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Study: B2B Orgs Gain Performance Advantage Post-Sales Enablement Investment

Study: B2B Orgs Gain Performance Advantage Post-Sales Enablement Investment

There has been notable growth in sales enablement impact on revenue, according to new research from Highspot, a…

Industry News February 8
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Are Bots The Next Generation Of B2B Marketing Employees?

Are Bots The Next Generation Of B2B Marketing Employees?

As buyers continue to be more equipped to do their own research during the buying process, a new…

Industry News February 8
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