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Latest In: SAP

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Contact-Level Marketing: 4 Keys To Reaching The Right Buyers

By Jon Russo, Founder of B2B Fusion GroupJonathan Becker (@jbecker), the CMO of SAP, presented at this year's…

Demanding Views September 4
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SAP Unveils Real-Time Social Media Sales And Marketing Analytics Solution

Social media today is an important part of the big picture of B2B marketers. Yet keeping track of…

Industry News August 2
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Case Study: SAP Uses ON24 Webcasting To Drive Community-Focused Marketing Strategy

Webcasting is a familiar tool for many B2B marketers. When software giant SAP partnered with ON24 for a…

Industry News February 27
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