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Contact-Level Marketing: 4 Keys To Reaching The Right Buyers

By Jon Russo, Founder of B2B Fusion GroupJonathan Becker (@jbecker), the CMO of SAP, presented at this year's…

Demanding Views September 4
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B2B Marketers Starting To Track Social Influence From Cold To Close

Editor's Note: The following article is the first in a two-part series highlighting how B2B companies are using…

Industry News July 17
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Mid-Year Review: Social Media, Video, Leading The Pack In Demand Generation Tactics

In a world of digitally-empowered buyers equipped with the information and tools to make more informed purchase decisions,…

Industry News July 3
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