Oktopost Adds Microsoft Power BI Integration to Improve B2B Social Media Measurement
Oktopost has launched a new integration with Microsoft Power BI to help B2B organizations incorporate social media data…
News Brief March 24
Latest In: social media
New Research Reveals 5 Social Media Hacks for B2B Brands
A new report from Oktopost reveals new trends driving the future of B2B social media strategies. By analyzing…
Industry News February 11
Promo.com Debuts AI Tool For Social Video Ideation, Creation & Publication
Promo.com, an end-to-end generative AI platform for social video, launched PromoAI Creative Copilot, a new feature that combines…
Industry News February 21
Exclaimer Adds ‘Social Feeds’ Feature To Email Signatures
Exclaimer, an email signature management platform, released its Social Feeds feature, which enables organizations to embed their social media…
Industry News January 12
HubSpot Smart CRM Integrates With TikTok To Help Bolster Lead Strategies
HubSpot collaborated with TikTok to help businesses capture leads from the social media platform directly in HubSpot's Smart…
Industry News November 1
TikTok Announces New Integration For Advertisers Using Salesforce Marketing Cloud
TikTok unveiled a new lead generation integration for Salesforce Marketing Cloud, which introduces a no-code solution to help…
Industry News November 1
Revolutionizing B2B Marketing: 5 Content Trends Set To Dominate 2024 Strategy
As organizations start fleshing out their 2024 plans, their content marketing strategies are undoubtedly top of mind. Content…
Blog September 12
Planoly Releases New Video Planner Tool
PLANOLY is a social marketing platform that launched a new tool designed to simplify video content creation —…
Solution Spotlight December 5
The 3 Steps To Illuminating Dark Social: How To Track ‘Secret’ Shares & Remain Relevant In Private Channels
If “dark social” conjures up illicit images of a secret underground network filled with “Criminal Minds”-esque content, I…
Industry News July 27
Why Inbound Marketing Is Better For Your Business Than Outbound Marketing
Social media has changed our lives in countless ways — for those of us in marketing and sales,…
Demanding Views July 14
Integrate Launches New Social Tool & Enhanced Cross-Channel Capabilities At Forrester B2B Summit
Integrate, a provider of B2B Precision Demand Marketing tools, launched Precision Social and new cross-channel insight capabilities for…
Industry News May 6
What Sales Really (Really) Wants From Its Marketing Counterparts
Sales and marketing alignment has been one of the buzziest catchphrases in the B2B world in recent years,…
Demanding Views March 18
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
