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Bye-Bye, Boomers: Millennials & Gen Z Now Constitute 64% Of Business Buyers

Bye-Bye, Boomers: Millennials & Gen Z Now Constitute 64% Of Business Buyers

Despite Millennials and Gen Zers being the butt of numerous jokes, Forrester's “Buyers' Journey Survey, 2022” found that…

Blog February 22
conversation automation Conversica Data management partner marketing personalization targeting
Conversica Introduces New Partner Program To Expand Global Alliance Network

Conversica Introduces New Partner Program To Expand Global Alliance Network

Conversica, Inc., an AI-powered conversation automation solution, announced a new partner program to expand its partner-led business, which…

Industry News January 13
Beaconstac Content Content Strategies Data management data strategies Lionsgate personalization QR codes targeting targeting and personalization
How Lionsgate Boosted Engagement By 12K Impressions With QR Codes

How Lionsgate Boosted Engagement By 12K Impressions With QR Codes

Lionsgate, the entertainment giant behind cult classics like “The Hunger Games,” “Twilight” and “John Wick,” is no stranger…

Case Studies January 5
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