Informa TechTarget, Demandbase Announce Strategic B2B Marketing Partnership
Informa TechTarget and Demandbase have entered into a strategic partnership designed to help mutual customers drive better business…
News Brief April 3
Latest In: ABM/ABX
4 Need-to-Know Trends for B2B CMOs in 2025
Marketing is a grind. But every year, the clock starts over, offering CMOs a chance to look back…
Demanding Views March 28
6sense Introduces Intelligent Workflows to Streamline Marketing Ops, Boost Campaign Performance
Intelligent Workflows is the latest tool from 6sense, designed to bring together Audience and Data workflows that centralize omnichannel…
News Brief March 27
How Drips is Taking the Pain Out of Prospecting
In today’s hyper-competitive landscape, sellers only have so much time to effectively reach and engage with prospects. B2B…
Case Studies March 20
Tiga.ai Raises $2M to Launch AI Agent for Custom Buying Signals
Tiga.ai has raised $2 million in a funding round led by Bull City Venture Partners, Cascade Seed Fund and Virginia…
News Brief March 6
As B2B Vendors Face Tighter Budgets and Tougher Competition, Data-Driven, Multichannel Prospecting Strategies Come to the Forefront
Research has often cited that B2B buying cycles are longer and more complex, but marketing and sales teams…
Feature March 5
Demandbase Launches Connected AI Agents to Support GTM Execution
Demandbase has launched Agentbase, a system of connected artificial intelligence (AI) agents designed to help accelerate B2B pipeline growth.…
News Brief March 4
The 2025 Killer Content Award Winners Elevate Stellar Strategy and Creative Execution
At a time when many B2B marketing teams are focusing on automation and scale, a select few are…
Blog February 26
#B2BMX Keynote Speaker Roderick Jefferson Reveals How Sales Teams Can Harness the Power of AI
How can B2B executives, especially those in sales, use artificial intelligence (AI) effectively — but without using it…
Feature February 25
SalesboxAI Launches AI-Powered Agents to Help Sales Teams Identify and Activate Buying Groups
SalesboxAI, a provider of AI-driven B2B marketing and sales solutions, has launched a new AI-powered solution designed to…
News Brief February 24
Nooks and LeadIQ Partner to Enhance Mobile Data Accuracy for Sales Teams
Nooks and LeadIQ are bringing mobile data validation and enrichment capabilities to the Nooks AI Sales Assistant Platform…
Industry News February 24
How B2B Marketers Can Break Through with Influencers, Client Success Stories and Captions in 2025
The U.S. digital advertising is projected to reach $300 billion by 2028, according to Emarketer. Although B2B buyers…
Feature February 19
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
