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Latest In: ABM/ABX

account based marketing CMO Kaon Interactive lead generation Marketing and Sales
Kaon Interactive Welcomes New CMO

Kaon Interactive Welcomes New CMO

Kaon Interactive, a marketing and sales software company, promoted Dana Drissel to CMO, effective immediately. Drissel has spent…

Industry News February 2
C-Suite Involvement In Purchase Decisions Is On The Rise: How B2B Orgs Can Prepare

C-Suite Involvement In Purchase Decisions Is On The Rise: How B2B Orgs Can Prepare

Like it or not, the C-suite is playing an even larger role in B2B purchasing decisions following the…

Industry News January 13
ABM account data Accountbased marketing attribution Data Quality DemandJump events
DemandJump Unveils Account-Based Attribution Tool

DemandJump Unveils Account-Based Attribution Tool

DemandJump, a marketing insights and attribution platform, unveiled a new Account-Based Attribution solution to enable marketing and sales…

Industry News January 6
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