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Latest In: Content Strategy

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Adobe Debuts New Solution For Measuring Video Engagement

Adobe Debuts New Solution For Measuring Video Engagement

Adobe has released a new video marketing analytics product for measuring content and advertising campaigns. Adobe Analytics for…

Industry News September 8
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Experts Share What's In And What's Out In B2B Content Marketing

Experts Share What’s In And What’s Out In B2B Content Marketing

Shorter content is in, and longer content is out, according to 88% of the B2B buyers polled for…

Blog September 7
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Measuring Marketing Performance To Enhance Future Campaigns

Measuring Marketing Performance To Enhance Future Campaigns

When it comes to measuring marketing performance, multiple layers come into play. Some actions are deemed easy to…

Industry News September 7
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