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content effectiveness content marketing content performance Lystics
Lystics Launches Content Affinity Engine To Identify High-Performing Content

Lystics Launches Content Affinity Engine To Identify High-Performing Content

Lystics, a personalized-marketing technology provider, has launched a Content Affinity Engine, that it said will help marketers determine…

Industry News February 22
content performance content production Contently Docalytics mergers and acquisitions
Contently Acquires Docalytics To Optimize Customer Content Efforts

Contently Acquires Docalytics To Optimize Customer Content Efforts

Contently, a content marketing technology provider, has acquired marketing and sales analytics start-up Docalytics for an undisclosed amount.…

Industry News February 19
#C2C16 Brian Anderson Carol Krol Editorial Q&A kim zimmermann
Video, Millennials And Alignment Ring Out #C2C16

Video, Millennials And Alignment Ring Out #C2C16

The 2016 B2B Content2Conversion Conference and Demand Gen Summit in Scottsdale, AZ, hosted more than 700 B2B marketing…

Industry News February 18
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