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Latest In: Demand Generation

Channel Marketing digital analytics inriver product information management SaaS
Inriver Extends Digital Shelf Analytics Capabilities With Channel Insights

Inriver Extends Digital Shelf Analytics Capabilities With Channel Insights

Inriver, a SaaS company, released inriver Channel Insights, a new digital shelf analytics (DSA) capability designed to enable all users…

Industry News October 27
demand generation marketing measurement marketing measurement & attribution revenue strategies ROI
Measuring The Wrong Things Makes Marketing The First Investment To Go

Measuring The Wrong Things Makes Marketing The First Investment To Go

Any job involves putting yourself out there and taking risks. In marketing, where practitioners move between art and…

Demanding Views October 21
Mediafly revenue enablement sales coaching Sales Enablement sales training talent intelligence
Mediafly Acquires Talent Intelligence Platform Aptology

Mediafly Acquires Talent Intelligence Platform Aptology

Mediafly, a revenue enablement platform, marked its sixth acquisition through the addition of Aptology, a talent intelligence platform.…

Industry News October 19
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