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Latest In: Demand Generation

Adam B. Needles Annuitas data driven marketing datadriven marketing demand generation Predictive Analytics
Avoiding The Predictive Analytics #Fail In Demand Generation

Avoiding The Predictive Analytics #Fail In Demand Generation

Everywhere we turn, study after study claims marketing and sales leaders have "already implemented or are planning to…

Demanding Views April 19
campaign optimization Get Smart Content web personalization website engagement
Get Smart Content Unveils Campaign Editor Capabilities For Website Personalization

Get Smart Content Unveils Campaign Editor Capabilities For Website Personalization

Cross-channel personalization platform Get Smart Content has launched its new Visual Campaign Editor, a solution designed to help…

Industry News April 18
customer journey industry research marketing ROI salesforce Salesforce Marketing Cloud
Study: 88% Of Marketers Say A Customer Journey Strategy Is Critical To Success

Study: 88% Of Marketers Say A Customer Journey Strategy Is Critical To Success

As marketing evolves, customer satisfaction and customer engagement have jumped to the top of the list of marketers'…

Industry News March 30
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