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Latest In: Go-To-Market Strategy

Debbie Qaqish maturity model Pedowitz Group Revenue operations
The Five Stages of Maturity In Customer-Centric Revenue Operations

The Five Stages of Maturity In Customer-Centric Revenue Operations

Something very complex and wonderful is happening in B2B marketing organizations. It is a transformation of legacy tech…

Demanding Views June 30
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LeadGenius CEO On Prioritizing Sales With Data, Micro-Segments & Personalization

LeadGenius CEO On Prioritizing Sales With Data, Micro-Segments & Personalization

Prayag Narula, CEO of LeadGenius, sat down with Demand Gen Report to discuss how B2B sales and marketing organizations are prioritizing…

Demanding Views June 9
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3 Sales Metrics Marketing Should Own

3 Sales Metrics Marketing Should Own

I'm the type of person who measures everything. I know how many proposals I convert to revenue. I…

Demanding Views June 7
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