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Opal Extends AI Memory Across Marketing Teams
Key Takeaways Opal’s Memory Layer creates a persistent, machine-readable organizational brain that gives every marketer and AI agent…
News Brief October 2
The Hidden Cost of AI at Scale — And What Marketers Need to Do About It
Across most organizations, there’s a conversation happening amongst marketing leadership that isn’t being talked about enough. It goes…
Demanding Views October 2
How AI Roleplay, Automated Call Scoring Boosted Sales Performance by 100%
Key Takeaways Requiring reps to hit a scoring benchmark against AI buyers before touching qualified leads doubled lead…
Case Studies October 1
OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026
Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…
Blog February 23
Sopro’s Steve Harlow on Winning Back B2B Buyers Trust: The DemandGenReport.com Q&A
Key Takeaways Lead generation in 2026 has moved from a volume game to a relevance game, so teams…
Feature October 1
Apollo Introduces New AI-Powered GTM Platform for Revenue Teams
Key Takeaways Apollo launched a unified, AI-powered GTM system featuring Builder Studio, Messaging OS and an Intelligence Layer…
News Brief September 30
Intent Data Meets AI: How B2B Marketers Can Win Earlier, Smarter and With Greater Precision
AI didn’t rewrite the B2B buying journey. It just hid the parts you used to see. Your buyers…
September 30
Why Most Enterprise Brands Are Invisible to AI
A VP of revenue operations at a 1,800-person SaaS company opens ChatGPT. She asks: “best revenue intelligence platforms…
Demanding Views September 30
Unifying Demand Generation: The Only Way to Outwit Disruption and Drive More Marketing-Influenced Revenue in the AI Age
Don’t let your demand gen team get stuck optimizing for a moment that’s already passed. AI-powered buyers are vetting vendors, drafting RFP criteria and building…
September 29
Intentsify Unveils QuantumDemand, Bringing Buying Group Activation at Scale
Key Takeaways Intentsify launched QuantumDemand to help enterprise revenue teams understand buying groups more holistically by combining buyer…
News Brief September 29
Pipedrive’s New Offering Turns Sales Meetings into CRM Intelligence
Key Takeaways: Pipedrive Nova is built to reduce manual meeting admin by briefing reps before calls, transcribing conversations…
News Brief September 29
See Who Is Speaking at the B2BMX Summit at Advertising Week New York 2026
Key Takeaways The B2BMX Summit at Advertising Week New York is expanding its programming with new sessions that…
Blog September 29
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