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Informa TechTarget Launches Buyer Intelligence MCP Server
Key Takeaways Informa TechTarget made its Buyer Intelligence solution available through a Model Context Protocol (MCP) server, so…
News Brief October 13
HG Insights Launches Contextual Intelligence Platform
Key Takeaways HG Insights launched its Contextual Intelligence Platform, connecting technology, spend, intent, buying center and contact data…
News Brief October 13
Build “Pain Backward,” Not “Tool Forward:” How B2B Leaders Stop Tech-Driven Revenue Drag
Every B2B leadership team knows the feeling: your revenue stack grows every quarter, yet pipeline velocity keeps slowing…
Demanding Views October 13
OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026
Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…
Blog February 23
Zoom Debuts Revenue OS for Sales Teams
Key Takeaways Zoom unveiled an AI-powered revenue OS that connects buyer intelligence, conversation intelligence, outreach and forecasting in…
News Brief October 12
Gong Launches Mission Callisto With Gong Enrich
Key Takeaways Gong launched Mission Callisto, anchored by Gong Enrich, which fills account and contact data gaps in…
News Brief October 12
PitchKitchen’s Greg Rosner on AI Search and Your Website: The Demand Gen Report Q&A
Key Takeaways B2B buyers are turning to AI assistants like ChatGPT and Claude to find solutions, forcing companies…
Feature October 12
Judgment Day: Why Cutting the Content Marketing Team Was a Mistake
When OpenAI posted a role for a B2B content marketing lead with a salary range up to $295,000,…
Demanding Views October 9
The 2026 B2BMX Insights 2026 Benchmark Survey Results: B2B Marketing Enters the AI Era
AI went from a side conversation to the top line item in a single year. The 2026 B2BMX…
October 8
DemandGenReport.com Now Becomes B2BMX Insights
Key Takeaways: The rebrand to B2BMX Insights positions the publication as the year-round content and community hub for…
Blog October 8
Trilliad Launches AI-Powered Marketing-as-a-Service Model for B2B Growth
Key Takeaways Trilliad’s new Marketing-as-a-Service model pairs an agentic intelligence engine with marketing specialists to give B2B teams…
News Brief October 7
The End of “More”
Earlier this summer, the moderators of a SaaS subreddit did something that should have made every B2B marketer…
Demanding Views October 7
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