The Latest
Filter By Topic
Filter by Types
Salesforce Acquires Contentful, Rolls Out New AI Agents for Marketers
Key Takeaways: Salesforce is combining customer data, AI, and Contentful’s composable content platform to support more personalized cross-channel…
News Brief June 3
Wurl: Data Backs Advertising on Streaming News Channels
Key Takeaways Wurl’s CTV Trends Report argues that advertisers may be missing valuable FAST News audiences by relying…
News Brief June 3
2026 ABM Benchmark Survey: AI’s Biggest Impact Is Personalization At Scale
Key Takeaways AI is influencing ABM across the lifecycle, with the strongest impact in personalization, account selection, and…
Blog June 3
B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page
Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…
Blog May 11
AI Search Top Content Distribution Channel for B2B Tech Marketers: 10Fold
Key Takeaways: 10Fold found 52% of B2B tech marketers now rank AI-generated search and answer engines as their…
News Brief June 2
Why Your Revenue Tech Is Underperforming (And It’s Not the Software’s Fault)
B2B revenue teams have never had access to more technology. CRMs, marketing automation platforms, ABM tools, sales enablement…
Demanding Views June 2
Amazon Ads, LinkedIn Collaboration Focused on CTV
Key Takeaways Advertisers can now activate LinkedIn CTV Ads through Amazon DSP, using LinkedIn’s first-party audience signals to…
News Brief June 1
B2BMX Summer Camp 2026 Set to Help Marketers “Build Once, Multiply Impact”
Key Takeaways The 2026 B2BMX Summer Camp begins July 15 with a new multi-week webinar format focused on…
Blog June 1
The AI-Native GTM Stack: How AI Orchestration and Connected Advertising Are Reshaping Demand Gen
Demand gen teams are under constant pressure to drive pipeline faster, prove ROI across channels, and do more…
June 1
B2BMX Replay: Human-Centered Marketing in the Age of AI
In the age of AI, trust is the one thing you can’t outsource or automate. As we think…
June 1
From Form Fill to Follow-Up: Demand Gen’s Survival Guide to Win Buyers Before the Shortlist
92% of B2B buyers choose a vendor from a shortlist they built before engaging sales. By the time…
June 1
B2BMX Replay: You Can Just Build Things
We are entering a moment where motivated, curious people can build things that once felt impossible. B2B marketers…
June 1
Resources
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
